Fitness club adds new location inside mall

Shoppers pass by the newly-opened 4:13 Fitness Center on Friday inside the Imperial Valley Mall in El Centro. PHOTO VINCENT OSUNA

EL CENTRO — When the Imperial-based 4:13 Fitness announced it would be opening a new location at the Imperial Valley Mall, the news was met with some skepticism. After all, gyms are not traditionally the first thing one associates with a shopping mall.

That has been changing elsewhere, and it figures to change locally now that 4:13 unveiled its new location to the public on Friday.

Staff Writer Vincent Osuna can be reached at or 760-337-3442.

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